What can I use to make my video? There are plenty of options here. Many computers come with integrated cameras – the little ones above the screen you use for Skype. These are fine. You may also consider using an external digital camera, if you have one. DSLR (Digital Single Lens Reflex) cameras give awesome results. If you don’t own … Continue reading →

What should I include in my video? Good question. Of course, having made the decision to record a video, you don’t want to go and ruin it by producing something lousy that communicates all the wrong messages. Whether you’ve chosen to animate the entire thing or you’re going with a lonely project creator sat on a cardboard box in the … Continue reading →

Let’s get right to this, shall we. The first question on many people’s lips when we talk about videos is ‘Why bother?’ It takes time. It’s an effort. It’s also potentially embarrassing if lots of people are going to see it. Most people have never made a video before… aside from a few seconds’ footage of a pop concert on … Continue reading →

For anyone who is not personally connected to the project creator, the rewards (or ‘perks’) will probably be the single most important thing about your project. Rewards are for people who show your project some love. These are what sponsors receive in return for pledging their hard-earned pennies to see you succeed. So aim to show them some love too. … Continue reading →

There is no magic formula when determining the right funding target or completion date. Every project is different (as is every project creator), but here are a few things to keep in mind: 1) How much money do you actually NEED to get something done? X is your bottom line. You’re raising money for X. We’d all love X+. Or … Continue reading →

What makes your project different? The internet is a wonderful place to share stuff. You can reach so many people. Sometimes amazingly quickly. But it’s also a place where the stuff you want people to see can get incredibly easily ignored. Not least stuff which asks for money! With so many projects posted on crowdfunding sites, you need to make … Continue reading →

So you need money. That’s always a good start. However, turning this need into an acceptable, fundable project isn’t always as easy as you might think… Put it this way: Project A – I am a 20-year-old singer based in the UK. I’m looking for £10,000 to help me launch my music career. Project B – I am a 20-year-old … Continue reading →